Prince Harry Joins BetterUp as Chief Impact Officer

New role focused on driving awareness and advocacy for mental fitness, guiding BetterUp’s social mission

The Duke of Sussex believes that we don’t just need to build physical resilience, but also mental resilience. In his work, he has long championed efforts that destigmatize mental illness and has supported people around the world in strengthening their mental fitness and well-being. 

“As BetterUp’s first Chief Impact Officer, my goal is to lift up critical dialogues around mental health, build supportive and compassionate communities, and foster an environment for honest and vulnerable conversations. And my hope is to help people develop their inner strength, resilience, and confidence.” — Prince Harry, The Duke of Sussex

As the first Chief Impact Officer at BetterUp—which helps people unlock their personal and professional potential through world-class coaching—The Duke will drive awareness and advocacy for mental fitness, guide the company’s social mission and impact, influence the vision of the BetterUp platform, and expand its global community.